9/29/2026
29/9/2026
11:00 am
EST
|
Zoom

Closing the Gap Between AI Adoption and AI ROI

This is an exclusive, invitation-only session bringing together a select group of leaders steering AI adoption at the enterprise level, across industries. It's built for the moment your teams are stuck in the middle, moving fast individually but still unable to show the organization-wide ROI.

You'll be joining a select group of transformation and CoE leaders for this conversation, drawn from across our customer base and a range of industries. Everyone in the room has already moved past the "should we adopt AI" question and is now living the harder one: why individual teams are getting real results while the organization as a whole still can't show the board a clear number. Atlassian's State of Teams 2026 found the same gap at scale. 89% of executives say AI has increased speed, but only 6% can point to organization-wide ROI.

This isn't a keynote. It's a working session for the people who own that gap day to day, and for the executive sponsors who are asking their own teams for that same number. You'll hear directly from peers navigating this in other industries as well as your own, work through why individual AI wins stall out before they reach the organization, and see what the select few who've broken through are doing differently.

What we'll work through together
  • Why AI adoption and AI ROI have split apart at the organizational level. Whether it's a technology, culture, or coordination problem.
  • The real cost of fragmentation. An estimated $161B a year across the Fortune 500, plus a hard lesson from a real, public AI rollout that optimized for speed and lost the customer relationship in the process.
  • What separates the small number of organizations who've closed this gap from everyone still stuck in the middle.
  • Context times intelligence. Why institutional knowledge, not the model, is the actual competitive edge now, and a framework for operationalizing it (ServiceRocket's Four Domains of AI Governance).
  • A sequencing plan your board will actually buy. Crawl, walk, run, for moving from scattered pilots to organization-wide coordination.
  • This is a room built for candid comparison among peers at your level, across industries, not a broadcast. Expect polls, open floor, and direct debate, not a deck.

    Confidentiality: Held under the Chatham House Rule. Insights can be shared afterward, just not attributed to a person or company without checking first.

    Zoom

    September 29, 2026 11:00 AM
    Register now

    Register now

    When

    |

    EST

    Tuesday
    ,
    Sep 29
    29 Sep
    -
    11:00 am
    EST

    When

    |

    EST

    Tuesday
    ,
    Sep 29
    29 Sep
    11:00 am
    EST

    When

    |

    ,

    Where

    Zoom

    Where

    Zoom

    Where

    Zoom

    Cuándo

    ,
    29
    de
    11:00 am
    EST

    Dónde

    Zoom

    Dirección

    Zoom

    Jumpstart with these highlights

    Empieza con estos cortos destacados

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    Speakers

    Peter Marquez

    Peter Marquez

    Chief Strategy Officer
    Peter John Marquez is Chief Strategy Officer at ServiceRocket, a global software services firm. There, he leads corporate growth strategy and oversees treasury operations. His career provides a unique, 360-degree view of the software industry, shaped by over 30 years of leadership spanning product development, global services, customer success, and management of customer-facing sales and technical presales teams.
    Szymon Kikla

    Szymon Kikla

    Principal Strategist: AI & Work Management - Atlassian

    Speakers

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    Highlights from previous events

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